The Ink Jet Cartridge Book The Ink Jet Guide For Entrepreneurs Sample Chapters: Ink Jet Primer - Introduction - Industry Overview - Industry Outlook - Ground Floor Opportunities - Profit Margins - The Office Products Recycling Industry - Industry Trade Shows and Associations 12 Step Startup Guide - Research Your Market - Perfect Your Methods - Select Goods and Services to Offer - Create Your Business Identity - Identify Target Markets - Build Core Customer Base Sales & Marketing - Identifying Niche Markets - Office and Desk Space Rental Service - Aligning with Service Companies - Getting Referrals Growing Your Business - Ink Jet Cartridge Processing Machines - Cartridge Retrieval Systems - Adding Printer Service to Your Business - Adding Dot Matrix Services - Selling New and Used Printers

Part Three: Sales & Marketing Chapter Five: Office And Desk Space Rental Service This relatively new service rents you office space in an office building by the day, week, or month. Other services offered are conference room facilities and phone answering through a central receptionist. This service is an excellent solution for those wanting a professional address and message center. In general, rates are very reasonable for services provided. While this concept works well in conjunction with the home-based business for image reasons, it also presents much opportunity for the savvy ink jet entrepreneur. In determining your strategy for cold call canvassing in your town, the office building represents an ideal high-density selling opportunity. When taken as a whole, the sheer number of businesses located in an office building offers a great deal of potential business. Indeed, many office buildings hold so much potential that they warrant their own marketing campaign. Access to these companies may be limited by management when it comes to solicitation of business that is unrequested. So how do you gain legitimate access to these qualified prospects in this case? One solution is to approach the building management with the idea of offering your services to tenants of the building at a discount, sort of a side benefit to residing in the building. Be creative when packaging this idea to management. You may find your idea so well received that they will offer you space at a discount, or free space once a month where you could conduct your business. Those office buildings that also offer an office and desk space rental service hold the most exciting opportunities. Most of these services offer facilities starting at around $100-175.00 for minimal services. Often, this will mean a professional address, phone services, and use of a desk several times per week.